PAUL & JOE
One of the press days I most enjoyed was H.PR, because they weren't afraid to be nice, chic and pretty in a sea of edgy. If you don't know already, I'm a champion of looking 'nice' (think Parisian). Basically, I don't want to turn around and be like 30, with a wardrobe full of ripped and studded clothes (it's just not cool)!
I loved the fluidity of their brands; every designer complimented each other; from Paul & Joe's the suede front sweatpants, to Math's chiffon playsuits and Ella & Cee's lingerie <3 <3 <3.
At the risk of sounding cliched, H.PR seems to have nailed their vision. Well...at least nailed a chic vs sexy ratio!